The Royal Phuket Yacht Club Case Study: The Percentage Company

The Royal Phuket Yacht Club

OTA & Revenue Management + Web Design & Marketing + SEO + PPC + IT Management & Support

The Royal Phuket Yacht Club (now known as The Nai Harn) was one of Phuket's first 5 star resorts, with 110 glorious sea view rooms, set overlooking Nai Harn Beach. As Group Director of IT, The Percentage Company Director, Edward and his team, provided a wide range of IT and digital services for the resort including but not limited to e-commerce & digital marketing, full OTA reservations and revenue management and IT management service. See some of our results below!

Client:Steven J Granville
Industry:Hospitality / Travel
Date:2007 - 2012

110

Rooms

110 luxurious Sea view rooms with unique character.

50%

Online Sales

Over 50% of sales from direct and online source.

+100MB

Room Revenue

More than 100 Million THB in sales revenue per year.

74%

Occupancy

An average of 74% annual occupancy for the resort.

"Edward is a pleasure to work with, he was instrumental in helping the Puravarna Group open The Royal Phuket Yacht Club as an independent hotel, following the departure of Starwood/Le Meridien. He is always industrious, creative and enthusiastic, with a complete knowledge of the areas he controlled for our Group, which included IT, web design, digital marketing, reservations and revenue management. Edward is fully trustworthy and reliable and I would strongly recommend him as someone who can be relied upon to successfully complete whatever project he sets his mind to"

- Steven J Granville / CEO / Puravarna Hotels & Resorts

The Royal Phuket Yacht Club online sales