About The Percentage Company
At The Percentage Company, we design and build the next generation of travel, tours, activities & hospitality software. We develop powerful, integrated systems and provide a range of connected services that help hotels, activity and experience providers automate operations, increase direct bookings, and grow revenue.
With over 20 years of experience in hospitality, technology, and travel digital marketing, we’ve evolved from a marketing agency into a leading TravelTech partner for forward-thinking businesses across Thailand and beyond.
Our platform, The Percentage App, connects the dots between booking, CRM, accounting, marketing, and revenue management, empowering operators to manage every part of their business from one seamless ecosystem.
Whether you run a hotel, a serviced apartment, a tour company or a event venue, we provide the technology and insights to help you thrive in an increasingly connected world.

We believe in creativity
Innovation begins with imagination. From intuitive user interfaces to data-driven marketing campaigns, creativity drives everything we design and build.

We believe in technology
We believe technology should be reliable, scalable, and built to last. Every system we create is rigorously tested, optimized, and supported by our in-house development and client success teams.

We believe in experience
Our team brings decades of combined experience in hospitality management, revenue strategy, and software engineering, giving us a unique understanding of both the guest experience and the systems that power it.

We believe in data & analytics
Smart decisions come from smart data. Our software delivers real-time analytics and performance insights to help you make faster, more profitable choices.
We go beyond marketing. We build the digital infrastructure that powers modern hospitality, tours & excursion businesses, from websites, booking engines, and CRM systems to OTA integration, automation, and analytics.
With The Percentage Company, you gain a trusted partner who understands your business, speaks your language, and provides the solutions, services and tools necessary to scale your success.
teamWe Think Differently
We’re more than marketers, we’re hospitality innovators. Our team brings together hoteliers, software engineers, data analysts, and digital strategists who share a single mission: to redefine how hotels, resorts, and experience providers manage and grow their businesses.
With decades of experience in hospitality operations, technology development, and revenue strategy, we understand your challenges from the inside out. That’s why every solution we create, from custom booking systems to integrated marketing strategies, are built to deliver measurable results, smarter automation, and sustainable growth.
At The Percentage Company, thinking differently means combining deep industry knowledge with cutting-edge technology to help you stay ahead in an ever-changing digital world.
CEO
CEO
TimelineThe Percentage Company
Percentage Consulting Co., Ltd Launched & approved under BOI for Software development.
Launch of The Percentage App Tours & Activities Booking System.
Launch of The Percentage App new & Improved Hotel Booking System.
Continued expansion across hospitality & travel sector with 720+ clients served in 90 locations globally.
"I have been with the percentage Marketing for about two years. They are excellent in terms of high quality and on time service delivery. I highly recommend the percentages company as an excellent service provider in the east in line with the standard of the west."

"We would like to express our sincere gratitude to your team for the work done! It is clear that marketing is not just a job for you, but a favorite thing that you are passionate about. You complete everything on time, work punctually and generate really high-quality reports, which is very helpful in analysis and development.
Thanks to your marketing strategy, our two hotels operate stably and successfully. We see real results and are very pleased with the cooperation. You have a strong and well-coordinated team, with whom it is pleasant to work. We highly recommend you as professionals in your field and thank you for the productive cooperation!"

"We have been receiving many compliments from our customers who have been using the Percentage's services either for applications, integrations or other hospitality consultants. If you are looking for increasing your revenue & reduce your cost of operations, strongly recommend."

"Have been dealing with The Percentage for almost a year now. They help us in digital marketing in all aspects as well as building our website and setting up all hotel’s operating apps. They are also helping us creating selling rate structures and marketing strategies. We are happy to recommend them to any hoteliers who seeking for digital marketing consultants."

"We have been working with Edward since 2014 & The Percentage Company since 2018. Their knowledge of promotion and marketing couldn’t be better & they have been a colossal help for Friendship Beach Resort & our Detox Wellness Center, Atmanjai. They handle our OTAs, revenue management, hotel/restaurant software, sales & marketing of the hotel & Wellness Center. Further, they support and guide our in-house team; consequently, everything is less stressful for us. With their guidance we’ve seen more bookings, happier patrons & improved profits. I highly recommend them to any hotel that desires support together with professionalism. We sincerely are grateful & offer hearty thanks to them."

"I have been working with Percentage Company since 2020, and they handle the marketing for our hotel business. They are, without a doubt, one of the best marketing agencies in Phuket. Edward and his team are exceptionally professional and efficient in what they do. They have simplified everything for our business, and our room rates and occupancy have consistently improved year after year. You will not be disappointed. Thanks again to Edward and the Percentage Company team!"

"An exceptionally proactive and skilled team that consistently meets deadlines with professionalism. The company has been instrumental in addressing various facets of our business, providing valuable insights, cost-effective recommendations, and implementing strategies that have resulted in increased clientele and revenue. Definitely recommend their services and solutions!"

"Great product! Having collaborated with The Percentage Company for several years now, I can confidently say that their services, particularly the booking engine product, have been instrumental in elevating our sales efforts. The integration and functionality of their tools are top-notch, consistently enhancing our online presence. Their customer service is truly superb, and they are always available to address any questions with clear and timely responses. They also provide invaluable advice on product improvement. Based on my experience, I wholeheartedly recommend The Percentage Company for anyone looking to enhance their digital marketing strategies. Very happy 😊"

"Thailand's best full-service digital marketing agency. Well informed on their niche, the team is professional, dynamic & creative. Most importantly they deliver superb results. I'm extremely happy with their services & would highly recommend them again & again."

"There was one clear problem with an out-of-the-box booking engine provided by Cloudbeds; displaying a window to their site (through an iFrame) caused all sorts of issues, not least we could not track the effectiveness of our campaigns. This meant our digital marketing investment could not be allocated effectively and suppliers could not be judged on performance. Cloudbeds spoke very highly of Edward and his team. After the initial conversation we opted for a semi-customized booking engine, to allow for hostel specific features. The Percentage Team worked tirelessly to meet our tight deadline. Often providing input into Cloudbeds’ system with what can be possible for development. We’re extremely grateful to have found the team, who are considered an extension of our own digital team."

"I have been working with The Percentage Co for many years for websites, IT backend office and SEO and very happy with the products and services provided by The Percentage team. Very efficient and I have got what I expected for. Highly recommend if you want to improve your business and you won’t be disappointed."

"The Percentage Consulting is a digital consulting company that provides comprehensive and effective advice, online support, and new tools that can help meet the needs of my business. I would recommend this company to anyone looking for online tools and advice to help your business grow."

"Co operation with percentage team is like working in same team with us, helps us pushing selling number (increasing every month) and team been review closely for us. Fast responded, always come with options for better ways for my business. Highly recommend for everyone and especially for Thai company ; no need to worry about language barrier."

"Collaborating with the percentage company for a while now and I can say I m extremely satisfied of their performance. Edward and Paolo have great experience about hotel management and overall businesses. Their creativity, flexibility and their quick actions will develop your business for sure. Well done to all of you!"

"We've been working with them for over 2 years, and their digital marketing strategies have significantly benefited our business.
Highly recommended for anyone looking to enhance their online presence!"

"The Percentage Team worked tirelessly to meet our tight deadline. Often providing input into Cloudbeds’ system with what can be possible for development. We’re extremely grateful to have found the team, who are considered an extension of our own digital team."

testimonialsHear what our customers have to say
We are Global
Through The Percentage App, we have developed innovative software solutions and provided expert marketing services to hospitality businesses worldwide. Explore our live customer map below and see how we are making an impact across the globe! #NotJustAnotherAgency
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For over 20 years, our team of digital marketing and technology experts has helped businesses across Thailand and around the world transform their brands into game-changing success stories.
Curious how much more revenue your business could generate with the right strategy, marketing, and technology? Contact us today for a FREE, no-obligation demo or proposal, and discover what’s possible.

















