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Increase Direct Revenue. Reduce OTA Dependency. Take Full Commercial Control.
Trusted by 700+ hospitality businesses globally. Since 2018, we’ve generated over THB 2.5 Billion in revenue for our clients, delivering a blended 17x average ROAS and helping properties systematically increase their direct booking share.
Average ads cost of booking: 6% | Average 2.3X direct revenue share growth
Measurable Revenue Growth
Increase direct booking share, reduce OTA commission costs, and drive sustainable revenue growth through data-backed strategy and performance marketing.
Full Commercial Visibility
Unify booking, distribution, CRM, pricing, and analytics, giving you real-time insight and control over your entire revenue engine.
Less Manual Work. More Profit.
Automate reporting, reconciliation, guest communication, and distribution workflows, freeing your team to focus on operations instead of admin.
Billion THB in Revenue
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Revenue generated across hotels, resorts, venues & tours since 2018.
Average Return on Ads
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X
Blended average return on ad spend across active client portfolio.
Clients Worldwide
500
Hospitality & events businesses served across 90+ countries.
Avg. Cost of Booking
0
%
Average cost per ads direct booking, far lower than typical OTA commissions.
Based on 12-month averages across 4,000+ rooms and active full-service clients.
What could these results look like for your hotel or event business?
Our Commercial EcosystemOne Platform.
Full Revenue Control.
Most hospitality businesses operate with disconnected booking engines, OTAs, marketing tools, admin systems & CRM platforms that don’t speak to each other. We connect everything into one integrated commercial engine, giving you visibility, efficiency, and control over your revenue operation.
Booking & Ticketing → Turn website traffic into commission-free direct bookings, without losing control to third parties.
Distribution & OTAs → Sell across every major channel while maintaining rate control & eliminating manual admin or overbooking risk.
CRM & Guest Journey → The sale doesn’t end at checkout. Automate guest communication, loyalty, & repeat stays, reducing reliance on paid acquisition.
Payments & Accounting → Automate reconciliation, reporting, & financial tracking, reducing errors & manual workload.
Analytics & Revenue Intelligence → Make pricing, marketing, & distribution decisions based on real-time performance data, not intuition.
Hotels + Groups + AttractionsTrusted by 700+ Hospitality Businesses Worldwide
Trusted by 700+ hotels & Event Businesses Worldwide -
Trusted by 700+ hotels & Event Businesses Worldwide -
Trusted by 700+ hotels & Event Businesses Worldwide -
Trusted by 700+ hotels & Event Businesses Worldwide -
Choose Your Path to GrowthFlexible options for every businesssoftware only or software + services
For teams with in-house capability
Software Only
For teams who want full control, powerful tools, and zero agency dependency. This solution is ideal for hospitality or events businesses with in-house marketing, revenue, or tech teams.
Some of the software we provide
Hotel & hostel booking engines
Ticketing & seat management
Tour & activity booking
CRM & guest journey tools
OTA & agent distribution
Accounting integrations (QuickBooks, Xero)
Analytics dashboards
Payment gateway integrations
For owners who want a full commercial partner
Software + Services
We don’t just give you software, we run your commercial engine. Our team acts as your outsourced revenue, distribution, and digital marketing department, fully aligned with your goals. You focus on operations. We focus on filling rooms, seats, and schedules.
SOME OF THE SERVICES WE PROVIDE
Revenue management & pricing strategy
OTA setup & daily distribution management
Google Ads + Meta Ads
SEO & website optimization
Direct booking funnel & CRO
Digital content & creative
Modern Website Design
You focus on operations — we grow your revenue.
Featured Case StudiesReal Results. Real Businesses.
"The Percentage Consulting is a digital consulting company that provides comprehensive and effective advice, online support, and new tools that can help meet the needs of my business. I would recommend this company to anyone looking for online tools and advice to help your business grow."

Pornthep RouyrinVice President - Simon Cabaret Phuket
"Co operation with percentage team is like working in same team with us, helps us pushing selling number (increasing every month) and team been review closely for us. Fast responded, always come with options for better ways for my business. Highly recommend for everyone and especially for Thai company ; no need to worry about language barrier."

Wariya ChattayManaging Director - Simon Cabaret Phuket
"An exceptionally proactive and skilled team that consistently meets deadlines with professionalism. The company has been instrumental in addressing various facets of our business, providing valuable insights, cost-effective recommendations, and implementing strategies that have resulted in increased clientele and revenue. Definitely recommend their services and solutions!"

Cedric TardivelVP of Sales & Marketing, Aspira Hospitality - Aspira Hotels & Resorts
"We have been receiving many compliments from our customers who have been using the Percentage's services either for applications, integrations or other hospitality consultants. If you are looking for increasing your revenue & reduce your cost of operations, strongly recommend."

Giggi BorinHead of Market Development - Cloudbeds
"There was one clear problem with an out-of-the-box booking engine provided by Cloudbeds; displaying a window to their site (through an iFrame) caused all sorts of issues, not least we could not track the effectiveness of our campaigns. This meant our digital marketing investment could not be allocated effectively and suppliers could not be judged on performance. Cloudbeds spoke very highly of Edward and his team. After the initial conversation we opted for a semi-customized booking engine, to allow for hostel specific features. The Percentage Team worked tirelessly to meet our tight deadline. Often providing input into Cloudbeds’ system with what can be possible for development. We’re extremely grateful to have found the team, who are considered an extension of our own digital team."

Yogesh RamHead of Growth Marketing - Safestay Group PLC
"Great product! Having collaborated with The Percentage Company for several years now, I can confidently say that their services, particularly the booking engine product, have been instrumental in elevating our sales efforts. The integration and functionality of their tools are top-notch, consistently enhancing our online presence. Their customer service is truly superb, and they are always available to address any questions with clear and timely responses. They also provide invaluable advice on product improvement. Based on my experience, I wholeheartedly recommend The Percentage Company for anyone looking to enhance their digital marketing strategies. Very happy 😊"

Alexander VicensRevenue and Marketing Manager - Astor Hostels, London / UK
"Have been dealing with The Percentage for almost a year now. They help us in digital marketing in all aspects as well as building our website and setting up all hotel’s operating apps. They are also helping us creating selling rate structures and marketing strategies. We are happy to recommend them to any hoteliers who seeking for digital marketing consultants."

Att ViraManaging Director - Puripunn Hideaway Chiang Mai
"Collaborating with the percentage company for a while now and I can say I m extremely satisfied of their performance. Edward and Paolo have great experience about hotel management and overall businesses. Their creativity, flexibility and their quick actions will develop your business for sure. Well done to all of you!"

Maxime GaillardOwner - The Nest Private Beach Resort
"We would like to express our sincere gratitude to your team for the work done! It is clear that marketing is not just a job for you, but a favorite thing that you are passionate about. You complete everything on time, work punctually and generate really high-quality reports, which is very helpful in analysis and development.
Thanks to your marketing strategy, our two hotels operate stably and successfully. We see real results and are very pleased with the cooperation. You have a strong and well-coordinated team, with whom it is pleasant to work. We highly recommend you as professionals in your field and thank you for the productive cooperation!"

George MikhailenkoGeneral Manager, Dome Kata Resort / Rattana Beach Hotel
"I have been with the percentage Marketing for about two years. They are excellent in terms of high quality and on time service delivery. I highly recommend the percentages company as an excellent service provider in the east in line with the standard of the west."

Muhammed AbdullahCEO, 7Q Patong Beach Hotel
"I have been working with Percentage Company since 2020, and they handle the marketing for our hotel business. They are, without a doubt, one of the best marketing agencies in Phuket. Edward and his team are exceptionally professional and efficient in what they do. They have simplified everything for our business, and our room rates and occupancy have consistently improved year after year. You will not be disappointed. Thanks again to Edward and the Percentage Company team!"

JJ JamesOwner - The Expat Hotel Phuket
"We have been working with Edward since 2014 & The Percentage Company since 2018. Their knowledge of promotion and marketing couldn’t be better & they have been a colossal help for Friendship Beach Resort & our Detox Wellness Center, Atmanjai. They handle our OTAs, revenue management, hotel/restaurant software, sales & marketing of the hotel & Wellness Center. Further, they support and guide our in-house team; consequently, everything is less stressful for us. With their guidance we’ve seen more bookings, happier patrons & improved profits. I highly recommend them to any hotel that desires support together with professionalism. We sincerely are grateful & offer hearty thanks to them."

Starr FarishOwner - Friendship Beach Resort & Atmanjai
"Thailand's best full-service digital marketing agency. Well informed on their niche, the team is professional, dynamic & creative. Most importantly they deliver superb results. I'm extremely happy with their services & would highly recommend them again & again."

Jimmy SemaanManaging Director - Phuket Bay Group
"I have been working with The Percentage Co for many years for websites, IT backend office and SEO and very happy with the products and services provided by The Percentage team. Very efficient and I have got what I expected for. Highly recommend if you want to improve your business and you won’t be disappointed."

Bow SungtongCEO - Luxe Villas Phuket
testimonialsTrusted by Hospitality Leaders
Our clients value transparency, measurable results, & long-term partnership. Many have worked with us for years as we continuously optimise their commercial performance.
Average client relationship: 3 years
Who we serveBuilt for Every Hospitality Business Model
Because each segment has different revenue mechanics, pricing strategies, and operational pressures, our systems adapt to fit your business. Over 700 hospitality businesses trusted our systems across these sectors:

Hotels & Resorts
Take control of your channel mix, increase ADR, & systematically grow direct booking revenue while reducing OTA commission reliance.

Events & Venues
Sell more tickets, manage agents & partners, automate reconciliation, & eliminate unnecessary commission leakage.

Hostels
Optimise bed-based pricing, drive community-led direct bookings, & reduce dependence on low-margin OTA channels.

Tours & Activities
Manage real-time availability, prevent overbookings, expand global distribution, & increase direct bookings from your own website.
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contact usReady to Take Control of Your Revenue?
Let’s review your current performance, channel mix, and booking costs — and identify clear opportunities for growth.
Whether you need better systems, stronger direct booking performance, or a full commercial partner, we’ll provide honest, practical recommendations tailored to your property.
What to Expect
- 30-minute consultation
- No hard sell
- Proposal with Actionable next steps






















