Small hotels and independent properties often do not have the necessary financial resources to employ an experienced revenue manager and therefore are at a competitive disadvantage versus larger resorts.
The power and strategic importance of an effective revenue management and online distribution strategy should not be underestimated, here are some of the core benefits:
Get ahead of your competition by implementing professional yield management and increasing your profitability.
The Percentage Company shares the same goal as hotel owners and operators: revenue maximization, and revenue management is one of the best ways to achieve that goal. Central to revenue management is the ability to set the right rates for the right dates, which is done with a combination of statistical and market analysis.
We implement fully customized and dynamic demand-based pricing strategies and rate structures for hotels using software driven algorithms. Our creative but disciplined approach to revenue management, is proven to improve hotel yield and drives impressive results using statistics to highlight demand trends which then inform the overall pricing strategy, which identifies the optimal rates.
However, revenue management is about more than just setting rates, experienced revenue managers should ensure channel distribution limits guest acquisition costs while increasing booking volume, RevPAR and GopPAR. Revenue decision making should consider competitor intelligence, historical data, market trend analysis, long term growth objectives, while simultaneously focusing on increasing relative market share, margins and maximizing direct bookings. This can be the difference between profit and loss for a hotel.
The Percentage Company is a one-stop-shop revenue management consulting agency for hotels based in Phuket Thailand. We are direct booking and revenue growth specialists and we create and deliver customized and effective revenue management outsourcing services which accelerate growth and help increase your top and bottom line results.
Business Development is in our DNA, why not contact us to see how our experienced and proven revenue managers can help improve your hotels profitability?