How to Nurture Guest Loyalty & Drive Direct Bookings for your hotel
Guest loyalty is the backbone of making a hotel sustainably successful. By guest loyalty, I’m referring to the likelihood of a guest to repeatedly choose to stay at a particular hotel, hostel or accommodation. There are a myriad of different
Leveraging User Generated Content for Hotel Digital Marketing Success
Following on from our article about content marketing strategies for hotels, one area where hotels can improve their content strategies is by using UGC or User-generated content. User-generated content can become a driving force behind building your strategy to grow your
Unlocking the Power of OTA Partnerships: A Guide to Maximizing Hotel Visibility & Exposure
The hospitality industry in Thailand (and elsewhere) is constantly facing the daunting task of navigating an extremely crowded, highly competitive and highly dynamic online marketplace to fill their rooms and hotels often do not have specialists on staff to help.
Hotel Influencer Marketing & 7 Tips for making your campaigns effective
Content marketing is an essential component of any successful hotel direct marketing strategy. As one of Thailand’s leading digital marketing agencies, specializing in the hospitality industry, we understand the importance of creating compelling and engaging content to attract and retain
Over 1 Billion Thai Baht in Client Sales Generated since 2019
It's official, in just 5 short years, despite some heavy odds (Covid-19), The Percentage Company has officially passed 1 Billion in sales on behalf of our clients in Thailand! That's 1,000,000,000 Thai Baht, which works out roughly as
The Percentage Company speaks at the 2023 HEDNA Conference
The Percentage Company was delighted to have been invited to speak at the recent 2023 HEDNA Conference at the Sindhorn Kempinski Hotel in Bangkok, Thailand. Our co-founder Edward Kennedy was selected to moderate perhaps one of the main sessions, a
Watch our Hotel Tech Stack Insights from our team at the Cloudbeds 2023 UserCon
Adam Harris - CEO & Co-Founder, Cloudbeds Nancy Huang - VP of Marketing, Cloudbeds Edward Kennedy - Director & Co-Founder, The Percentage Company Wassana Suwanbenjapon - Director of Sales & Marketing, Phuket Bay Group The Percentage Company was delighted to
26 reasons to choose us as your outsourced hotel sales & marketing service provider in Thailand
The competition for online visibility and direct bookings for hotels in Thailand is extremely fierce and in order to overcome these obstacles, your hotel needs to be better than the competition in the online travel agent (OTA) and direct website
LEVERAGING PAID SEARCH MARKETING FOR IMPROVED SALES PERFORMANCE OF HOTELS IN THAILAND
In our increasingly digital world where people spend large proportions of their lives online, paid search marketing has become a powerful tool for hotels in Thailand to enhance their online sales performance. With platforms like Google, Facebook, Instagram and even
HOW TO BOOST YOUR THAI HOTEL’S DIGITAL MARKETING PERFORMANCE IN LOW SEASON
The ‘low’ or green season in Thailand presents challenges for hotels and accommodation providers of all types, as tourist arrivals decrease significantly during this period. Despite the forecasts of no post-covid low season in 2023, as expected, Low season arrived