Over the past twenty years working in hospitality and, more recently, entertainment technology, I’ve watched booking behaviour shift more in the last two than in the previous eighteen combined. Guests don’t browse the way they used to. They ask. They message…
Turning One-Time Ticket Buyers Into Repeat Guests: The CRM Case for Thai Venues
This article isn’t written to criticise venue operators. Running a show, a cruise, or a recurring attraction is demanding enough without also being expected to run a marketing database. But it is written to challenge a habit I see constantly: venues…
Multi-Language Ticketing: Selling to Chinese, Russian and European Tour Groups Without Losing Control
In Phuket and across Thailand’s attractions sector, I see it constantly: a venue with genuinely strong international demand, Chinese tour groups, Russian holidaymakers, European independent travellers, and a booking system that can only properly serve one language and one market at…
Ticket Marketplace Commissions vs Direct Sales: The Real Cost for Thai Venues & Attractions
After more than twenty years working across hospitality and entertainment technology, I’ve noticed the same conversation happening in venue offices from Phuket to Bangkok and beyond. An owner pulls up their monthly reconciliation, looks at what an agent or ticketing marketplace…
The Complete Guide to Running a Modern Venue, Theatre, or Show in 2026
Running a venue is a deceptively hard business. From the outside, a theatre or a cabaret or a live show looks like a simple proposition: sell the seats, put on the show, count the takings. Anyone who has actually done it…
Selling Through Agents Without Losing Control: B2B Distribution for Venues and Attractions
For most venues, shows, and attractions in Thailand, a large share of business doesn’t come from a customer finding you directly. It comes through agents: the hotel concierge who recommends your show, the tour desk that sells your attraction as part…
Stopping Ticket Fraud and Speeding Up Entry: QR Scanning for Venues and Shows
The door is where a well-run venue can quietly fall apart. You can sell every seat, price it perfectly, and market the show brilliantly, and then lose money and goodwill in the final ten metres, at the entrance, where the tickets…
Reserved Seating Done Right: How Visual Seat Mapping Grows Venue Revenue
Anyone who has run a theatre, a cabaret, or a live show knows the quiet chaos that reserved seating can descend into when it isn’t handled properly. Two guests arrive holding tickets for the same seat. A customer who paid a…
Hotel Automation: How to Run Smarter Operations in 2026
After more than twenty years working in hotel operations and technology across Thailand and Southeast Asia, I’ve noticed a change in the questions hotel owners ask me. It used to be “which system should we use?” Now it’s more often “why…
Running a Lean Hotel Operation in 2026: What Smart Operators Do Differently
There’s a phrase I hear a lot from hotel owners, usually said with a slight wince: “we’re running lean.” It’s meant as an apology, as though operating without a large team and a big overhead is a compromise forced on them…